AdTestPro is an AI-powered ad creative testing platform that leverages LLM-simulated expert personas to simulate audience reactions to ad creatives, helping marketers validate ad concepts and designs before launch. It offers key features such as AI persona generation, visual analysis, synthetic focus groups, engagement metrics, and comprehensive reports.
AdTestPro is an innovative, AI-powered ad creative testing platform designed to provide marketers with qualitative and actionable insights from ad creatives, product images, and app UI. This open-source tool leverages LLM-Simulated Expert Personas and personalized judges to simulate diverse audience reactions to ad concepts, helping marketers validate their ad designs and concepts before launch. AdTestPro is perfect for marketing teams, ad agencies, brand managers, creative directors, digital marketers, and marketing analysts. AdTestPro's unique value proposition lies in its ability to simulate audience reactions using AI-generated personas, eliminating the need for traditional, time-consuming focus group sessions. This platform significantly reduces testing costs by 90%, provides feedback in minutes instead of weeks, allows for simultaneous testing of multiple ad variations, and eliminates geographical and logistical constraints. Additionally, it maintains complete privacy of pre-launch campaigns and offers actionable steps along with the feedback. The platform's key features include AI persona generation, visual analysis, synthetic focus groups, engagement metrics, and comprehensive reports. It allows users to customize their personas based on specific demographics, preferences, and behavioral traits to better fit their ad testing needs. AdTestPro also offers a commercial version with additional features, dedicated support, and setup/deployment services for businesses.https://github.com/AnanyaP-WDW/AdTestPro